One of Intermate's USPs is our in-house developed, holistic tech platform. With our cutting-edge technology and the strong integration of AI, we provide our clients with a clear competitive advantage in social media marketing. Thanks to thousands of campaigns and creators we collaborate with, as well as our close partnerships with platforms, we have exclusive access to valuable data points, giving us deep insights into the market. We leverage these insights to make data-driven, informed marketing decisions for our clients. Our custom-made platform is perfectly tailored to the specific needs of our clients and employees, optimizing collaboration and success.
Intermate's technology is divided into three interconnected core areas:
Intermate Discovery: AI-driven Creator and Content Insights
Our AI-powered creator and content search sets new standards. Unlike conventional methods that rely on text-based information like captions, keywords, or hashtags, our technology also analyzes content on a visual level. This innovative approach allows us not only to search by keywords but also to utilize context-based queries. This elevates content analysis to a new level, enabling us to match creators with the most suitable brands and campaign content more precisely.
This innovative content analysis also allows us to identify current trends and pop culture movements more quickly and accurately, giving our clients a clear competitive edge in the dynamic social media environment.
Intermate Echo: AI-driven Social Listening
With our AI-based social listening, we can deeply analyze social media discourse on specific topics, developing valuable strategies and relevant content formats for our clients. We don't just look at current brand or product topics but also dive into relevant communities, analyzing what themes, aesthetics, and products appeal to these communities.
Based on this, we create precise social personas, enabling the brand to authentically engage in and moderate the social discourse. This allows us to develop strategic and creative measures tailored to our clients and provide valuable insights in an increasingly complex social media world, helping our clients position themselves successfully and reach their target audiences effectively.
Intermate Prism: AI-driven Social Benchmarking & Reportings
With deep insights into the performance of creators, brands, and content, we can create both holistic and detailed benchmarks and offer customized reporting. With Decoding Social, we have already developed the most comprehensive social media analysis on the market, based on our advanced technology. We use these valuable insights and patterns to develop and successfully implement social media and influencer marketing strategies for our clients.
Additionally, we offer in-depth Competitor Analyses that provide two key advantages:
With our innovative reports, we are also setting new standards in the industry. Thanks to an extremely broad data set, our reports are particularly comprehensive, focusing on qualitative KPIs like view-through rate (VTR), watch time, and comment analysis. This approach not only ensures the best possible outcomes and learnings for our clients but also makes the results fully transparent.
Intermate Intelligence is based on a unique and exclusive dataset that is continuously expanded through our experience with thousands of campaigns. This comprehensive data pool not only includes first-party data from tens of thousands of creators, but also social data from brands and extensive community insights. Through our close partnerships with social media platforms, we also gain access to exclusive data points, providing us with deep insights into the social media landscape.
Our Intermate Data Vault is the core of this approach, ensuring that precise and accurate data, insights, and tailored recommendations are always available. This unique dataset gives us a clear competitive advantage, as we can quickly identify industry and community insights, as well as success factors, and analyze and optimize the social media activities of our clients at the highest level. With the Data Vault, we offer our clients an asset that supports both their strategic and operational decisions and guarantees measurable success.
Campaign management ensures that we can manage and execute multiple campaigns at high quality simultaneously through automation and insights. This results in particularly high advisory quality and excellent customer relationships. Our project managers can see all the essential KPIs our clients need for each campaign at a glance, all in one centralized location. This allows us to ensure fast response times. Additionally, we can quickly adapt to changes because we developed and continuously improve the tool ourselves.
The Client View is a central component for our clients, offering significant benefits in daily operations. Through a personalized login, clients have direct access to their campaigns at any time and are always up to date. This creates maximum transparency: clients maintain an overview of the campaign status, all open coordination topics, and the created content. Additionally, they can access the latest campaign performance data and view real-time reporting at any time.The efficient coordination of influencers and content within the platform, including sedcard downloads, communication, and frame-by-frame content approval, significantly simplifies the entire process. This seamless, tech-supported collaboration saves valuable time, making coordination as convenient and efficient as possible.
