Tech & Data Insights
Maia is our proprietary social intelligence technology. It generates insights directly from social media, boosts performance, and ensures brand safety. All in one platform.
Tech & Data Insights
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Tech & Data Insights
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Tech & Data Insights
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Tech & Data Insights
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Tech & Data Insights
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Tech & Data Insights
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Powerful technology for the entire social media value chain
Whether it's creator selection, social listening, reporting, or campaign management: Maia delivers everything that makes social media marketing truly efficient and effective.
Our highlights at a glance:
Insights
Maia provides all the data you need to make brands successful on social media.
Performance & Community Insights
Creators and brands are analyzed comprehensively at both the performance and content levels, including follower insights such as demographics and top countries.
AI-driven
Content Search
Content can be searched visually and by keyword to find the right creators and conduct in-depth social listening.
Competitive Analysis & Social Listening
Maia analyzes performance as well as text, images, and spoken words to generate unique social insights.
Campaign Management
Maia makes campaign management simple
Rate and approve creators and content with just a few clicks.
Current insights and continuous optimization
The client login provides comprehensive, real-time visibility into performance throughout every campaign, enabling informed, data-driven decisions:
- Tracking of all ongoing influencer activations
- Detailed visualisation of KPIs at both asset and campaign level
- Export options in PPTX and Excel formats
And of course: ongoing evaluation and needs-based adjustments to campaign delivery by our in-house campaign managers and data team.
Social Relevance Score
How relevant is a brand really?
Our scientifically grounded Social Relevance Score continuously analyses millions of data points and more than 14 KPIs.
We use these metrics to benchmark a brand’s relevance against its own performance, competitors and top-performing brands.
The result is a clear, comparable score that can be reported to the C-suite, and accurately reflects the performance of a brand’s own channels and influencer campaigns.
- Competitive benchmarking
- Analysis of a brand's social relevance over time
